--- title: Influencer Marketing Blog | Julius description: Julius Influencer Insights brings you industry trends, best practices, and educational content to help your team to master influencer marketing. --- [![Julius By Triller - Wordmark - Purple (1)-1](https://blog.juliusworks.com/hs-fs/hubfs/Julius%20By%20Triller%20-%20Wordmark%20-%20Purple%20(1)-1.png?width=239&name=Julius%20By%20Triller%20-%20Wordmark%20-%20Purple%20(1)-1.png "Julius By Triller - Wordmark - Purple (1)-1")](https://www.juliusworks.com) - [Platform](https://www.juliusworks.com/platform) - [For Influencers](https://www.juliusworks.com/for-influencers) - [Content Hub](https://blog.juliusworks.com) - [About](https://www.juliusworks.com/about) - [Sign In](https://app.juliusworks.com/login) - [Demo](https://hub.juliusworks.com/demo) # Julius Blog ![content_marketing_with_IGC_NL](https://blog.juliusworks.com/hs-fs/hubfs/content_marketing_with_IGC_NL.jpg?width=564&name=content_marketing_with_IGC_NL.jpg "content_marketing_with_IGC_NL") Featured Ebook # Content Marketing with IGC Richer Content, Expanded Reach, Cost-Effective [Read More ▸](https://hub.juliusworks.com/content-marketing-with-igc) - [BLOG](https://blog.juliusworks.com) - [PODCASTS](https://blog.juliusworks.com/tag/podcast) - [RESOURCES](https://hub.juliusworks.com/resources) - [CASE STUDIES](https://hub.juliusworks.com/case-study) - [PRESS](https://hub.juliusworks.com/press) [EBOOK](https://hub.juliusworks.com/what-is-influencer-marketing) ## [What is Influencer Marketing? Digital Marketing Evolved](https://hub.juliusworks.com/what-is-influencer-marketing) [Read More ▸](https://hub.juliusworks.com/what-is-influencer-marketing) [BLOG](https://blog.juliusworks.com/what-is-earned-media-value) ## [What Is Earned Media Value?](https://blog.juliusworks.com/what-is-earned-media-value) [Read More ▸](https://blog.juliusworks.com/what-is-earned-media-value) [PODCAST](https://blog.juliusworks.com/julius-profiles-episode-07-market-research) ## [EP 12: Using Influencers for Market Research](https://blog.juliusworks.com/julius-profiles-episode-07-market-research) [Read More ▸](https://blog.juliusworks.com/julius-profiles-episode-07-market-research) [CASE STUDY](https://hub.juliusworks.com/case-study-huge) ## [Huge Scales Influencer Marketing with Julius](https://hub.juliusworks.com/case-study-huge) [Read More ▸](https://hub.juliusworks.com/case-study-huge) Filter By Categories - [Roundup](https://blog.juliusworks.com/topic/roundup) - [Blog](https://blog.juliusworks.com/topic/blog) - [Insights](https://blog.juliusworks.com/topic/insights) - [Podcast](https://blog.juliusworks.com/topic/podcast) - [Influencer Marketing Platform](https://blog.juliusworks.com/topic/influencer-marketing-platform) [Blog](https://blog.juliusworks.com/topic/blog) ## [2023 Influencer Marketing Trends](https://blog.juliusworks.com/2023-influencer-marketing-trends) With the influencer marketing industry growing from a $1.7 billion dollar industry in 2016 to $16.4 ... [Read More ▸](https://blog.juliusworks.com/2023-influencer-marketing-trends) [Blog](https://blog.juliusworks.com/topic/blog) ## [5 Ways to De-Risk Your Influencer Marketing Strategy](https://blog.juliusworks.com/de-risk-influencer-marketing-strategy) Brands now rely on influencer marketing more than ever, mainly because of its success rates and like... [Read More ▸](https://blog.juliusworks.com/de-risk-influencer-marketing-strategy) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 2/28/2022](https://blog.juliusworks.com/matters-of-influence-week-of-2-28-2022) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-2-28-2022) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 2/21/2022](https://blog.juliusworks.com/matters-of-influence-week-of-2-21-2022) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-2-21-2022) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 2/14/2022](https://blog.juliusworks.com/matters-of-influence-week-of-2-14-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-2-14-22) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 2/7/2022](https://blog.juliusworks.com/matters-of-influence-week-of-2-7-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-2-7-22) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 1/31/2022](https://blog.juliusworks.com/matters-of-influence-week-of-1-31-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-1-31-22) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 1/24/2022](https://blog.juliusworks.com/matters-of-influence-week-of-1-24-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-1-24-22) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 1/17/2022](https://blog.juliusworks.com/matters-of-influence-week-of-1-17-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-1-17-22) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 1/10/2022](https://blog.juliusworks.com/matters-of-influence-week-of-1-10-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... [Read More ▸](https://blog.juliusworks.com/matters-of-influence-week-of-1-10-22) [Blog](https://blog.juliusworks.com/topic/blog) [Influencer Marketing Platform](https://blog.juliusworks.com/topic/influencer-marketing-platform) [TikTok Influencer Marketing](https://blog.juliusworks.com/topic/tiktok-influencer-marketing) ## [2022 Influencer Marketing Trend Predictions](https://blog.juliusworks.com/2022-influencer-marketing-trend-predictions) With 72.5% of marketers planning to increase their influencer marketing budgets over 2022 (Statista)... [Read More ▸](https://blog.juliusworks.com/2022-influencer-marketing-trend-predictions) [Roundup](https://blog.juliusworks.com/topic/roundup) ## [Matters of Influence: Week of 1/3/2022](https://blog.juliusworks.com/matters-of-influence-week-of-1-3-22) Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak... 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