Julius Blog

Featured Blog

Three Ways to Drive Ecommerce Sales

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Roundup

Weekly Roundup: Week of 07/15/2019

Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and current e...

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Blog

Four Steps to Find the Right Influencer for Your Campaign

An influencer marketing campaign’s success is inextricably tied to the influencers involved – there’s a lot at...

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Podcast

Julius Profiles Episode 06: From People to Purchase

On the sixth episode of Julius Profiles, Danny spoke to Caroline Tseng and Darren Wong, both entrepreneurs and...

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Blog

Credibility in Fitness: Eight Influencers Who Keep Fitness Honest

The health and fitness space is crowded with the latest and greatest cures claiming to be a panacea. Fad diets...

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Blog Roundup

Weekly Roundup: Week of 07/08/2019

Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and current e...

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Podcast

Julius Profiles: Solo Travel

Traveling solo is a trend that’s taken social media by storm. Whether they’re seeking inspiration, thrills, or...

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Blog

Five Qualities of a Good Micro Influencer

Micro influencers have been all the rage in the digital marketing world, and for good reason. Marketers can sc...

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Podcast

Julius Profiles: Stephen Elliott

In the first mini episode of the Julius Profiles podcast, Danny spoke to Stephen Elliott, a content marketer a...

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Blog

Influencer Categories: Does Size Really Matter?

There are a number of ways to categorize influencers, and perhaps the most common is by size of following. But...

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Roundup

Weekly Roundup: Week of 06/24/2019

Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and current e...

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Blog

Building Brand Trust: FTC Guidelines and Influencer Marketing

Influencer marketing operates on the notion that consumers are more likely to make purchasing decisions on rec...

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Insights Blog

What Marketers Need to Know About TikTok

TikTok, the popular mobile micro-vlogging and lip syncing platform, has arrived as the next frontier for influ...

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Weekly Roundup: Week of 09/09/2019

Influencer marketing news moves at the speed of social media. Every platform update, algorithm...

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What Five Years of Search Tells Us About Influencers

Influencer marketing has been around for centuries, yet Instagram – the leading social media...

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Influencer-Generated Content: The Next Frontier for Content Marketers

As a content marketer, the challenge of launching and scaling programs across an ever-growing and...

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