Marketers know that influencer marketing doesn’t happen in a vacuum. For many influencers, it’s thei...

Ideas for how to structure your marketing team to take on influencer marketing:

If you’ve been on any form of social media in the past five years, you’ve likely encountered the wor...

Content creators, otherwise known as influencers, are the lifeblood of social networks. Their videos...

Beginning a relationship with an influencer is an exciting step, and it requires tact and finesse. A...

Food is the universal language of people, for the simple fact that everyone has to eat. And since we...

Partnering with an influencer is not like purchasing a service – a marketer can’t request services à...

One growing aspect of Instagram and other social media platforms is the presence of food bloggers. A...

Marketers: chances are, you’ve had to purchase marketing tech in the past. And if you’re like me, yo...

Who doesn’t want to be beautiful? The beauty industry is one of the most ubiquitous for influencers....

There is a special and growing slice of Instagram dedicated to fashion for the male dresser. Instagr...