Why 2021 Is the Year for TikTok
It's fair to say that TikTok has thrived amidst abundant free time during lockdowns, and as a result...
It's fair to say that TikTok has thrived amidst abundant free time during lockdowns, and as a...
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Richer Content, Expanded Reach, Cost-Effective
Read More ▸It's fair to say that TikTok has thrived amidst abundant free time during lockdowns, and as a result...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Trends are always at the forefront of our minds in marketing. Impactful 2020 trends shaped the state...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
If you’ve seen Netflix's The Social Dilemma, I’m sure it only added to the overall stress of this ye...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
As discussed in last week’s blog post, despite Instagram and Snapchat releasing short form video fee...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
One of the greatest joys to come out of 2020 was the rise of TikTok, when quarantine restrictions le...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Welcome to “Dear Julius”—a series dedicated to helping our readers navigate Julius and the influence...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
“The influencer marketing industry is on track to be worth up to $15 billion by 2022.” Searching for...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
It is without question that influencer marketing, brand partnerships, and the general discussion abo...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Diversity has never been a more critical element of visual storytelling than today. Brands have more...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Sharing authentic stories can help a brand bond with their audience, and increase its online influen...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Pinterest’s newest creator-first feature, the Story Pin, was the center of attention at their first-...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer Marketing is not easy. From strategy development, to production, to reporting, it’s a dyn...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
For some marketers, influencer marketing may carry a negative connotation or raise questions about i...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
LinkedIn has officially added Stories to their mobile newsfeeds. It’s a move that the B2B platform i...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
By the end of March, with over 30,800 confirmed cases, a rapidly growing infection rate, and increas...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Lions, tigers, and bears have been prowling through PBS for nearly 40 years on NATURE, one of the br...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Finding the right influencers isn’t always a straightforward exercise. As such, some brands have cho...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Welcome to “Dear Julius”–a series dedicated to helping our readers navigate Julius and the influence...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer Marketing is not easy. From strategy development, to production, to reporting, it’s a dyn...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Dawn Weiss is a marketing veteran with nearly two decades of experience building innovative brands t...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Welcome to “Dear Julius”–a series dedicated to helping our readers navigate Julius and the influence...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
The marketing industry comprises a community of people who believe in the power of storytelling. One...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer Marketing is not easy. From strategy development, to production, to reporting, it’s a dyn...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Dawn Weiss is a marketing veteran with nearly two decades of experience building innovative brands t...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Welcome to “Dear Julius”–a series dedicated to helping our readers navigate Julius and the influence...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing is not easy. From strategy development, to production, to reporting, it’s a dyn...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
More often than not, when marketers consider which brands are leveraging influencers for branded opp...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Welcome to “Dear Julius”–a series dedicated to helping our readers navigate Julius and the influence...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
When it comes to vetting influencers, looking closely at engagement rate is important, but equally a...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
More often than not, when marketers consider which brands are leveraging influencers for branded opp...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Building trust with consumers is incredibly challenging, but essential for conversions. As consumers...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Reb Carlson is an award-winning strategist, social media expert, and an expecting mother! We caught ...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
For regular readers of the Julius blog, you know how important mental health is to the team at Juliu...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
We are excited to launch ‘Key Points of Influence’–a Q&A series with thought leaders in the influe...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
With shelter-in-place protocol now seemingly extended, influencers and the influencer marketing indu...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
The COVID-19 crisis has brought unimaginable losses to many industries, livelihoods, and businesses ...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
April showers bring May flowers...and Mental Health Awareness Month. It couldn’t be more timely give...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Tune in to the Full Webinar
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influence Live Kicks Off On Thursday, March 5th, marketers and influencers alike came together at Og...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
There are many factors that go into nailing down compensation rates, or value exchange, with influen...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Once you have identified an influencer and have successfully piqued their interest, it may be time t...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
In the growing and evolving world of Influencer Marketing, marketers must not forget that working wi...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Although social media gives the world access and community like never before, it has also given rise...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Instagram took industry headlines by storm yesterday after announcing they’re testing the removal of...
As advertising on social media evolves, so too do the agencies and marketers that create them. Nick ...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing on Twitter is a valuable way for marketers to target niche audiences and intere...
Achieving your goals for influencer marketing starts with finding the right influencers.
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Autonomous Meridian Sensory Response (ASMR) is more than just a pleasing sensation in your brain – i...
From October 31st to November 1st, Julius will be attending Social Media Week London, Europe’s premi...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Calculating return on investment (ROI) on a marketing campaign can be challenging. This is especiall...
When you think influencer marketing, you’re likely to think of models on Instagram showing off their...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Last week, I attended Advertising Week NYC and found myself surrounded by some of the biggest movers...
Influencers can take a variety of paths to end up where they are. Some leverage experience from thei...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
A look at what sets successful creators apart from just anyone with a social handle
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencers are good for more than just generating awareness – they can sell your products, too. On ...
If you’ve spent any time in the world of influencer marketing, you’ve likely heard the term “earned ...
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...
Influencer marketing has been around for centuries, yet Instagram – the leading social media platfor...
As a content marketer, the challenge of launching and scaling programs across an ever-growing and co...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Former college football player. Father. Athlete. Fitness coach. Digital marketing strategist. Troy W...
This week, the Julius team will attend Content Marketing World 2019 in Cleveland, Ohio. The annual c...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Marketers know that influencer marketing doesn’t happen in a vacuum. For many influencers, it’s thei...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
One of the strengths of influencer marketing is its diversity. Influencers are often more than just ...
Ideas for how to structure your marketing team to take on influencer marketing:
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
If you’ve been on any form of social media in the past five years, you’ve likely encountered the w...
Content creators, otherwise known as influencers, are the lifeblood of social networks. Their videos...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Though the steps look different, influencers build their brands in largely the same way a small busi...
Beginning a relationship with an influencer is an exciting step, and it requires tact and finesse. A...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
On this episode, we spoke to Dori Fern, the content marketing lead at Neustar Marketing Solutions, a...
Food is the universal language of people, for the simple fact that everyone has to eat. And since we...
Partnering with an influencer is not like purchasing a service – a marketer can’t request services à...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Health and wellness brands build their reputation on credibility. In this week's podcast, Danny spok...
Marketers: chances are, you’ve had to purchase marketing tech in the past. And if you’re like me, yo...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
An influencer marketing campaign’s success is inextricably tied to the influencers involved – there’...
On the sixth episode of Julius Profiles, Danny spoke to Caroline Tseng and Darren Wong, both entrepr...
The health and fitness space is crowded with the latest and greatest cures claiming to be a panacea....
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Traveling solo is a trend that’s taken social media by storm. Whether they’re seeking inspiration, t...
Micro influencers have been all the rage in the digital marketing world, and for good reason. Market...
In the first mini episode of the Julius Profiles podcast, Danny spoke to Stephen Elliott, a content ...
There are a number of ways to categorize influencers, and perhaps the most common is by size of foll...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Influencer marketing operates on the notion that consumers are more likely to make purchasing decisi...
TikTok, the popular mobile micro-vlogging and lip syncing platform, has arrived as the next frontier...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Episode 05 of the Julius Profiles podcast covers the #AgencyLife – the colorful and fast-paced world...
On social media, communities form around just about anything you can think of. At the core of these ...
Influencer marketing moves at the speed of social media. Every platform update, algorithm tweak, and...
Karin Swanson, Head of Strategic Partnerships at Julius, a leading influencer marketing platform, wi...
The ultimate goal of marketing is to drive revenue for a business, but too often, it's hard to direc...
We know influencers can convince people to purchase a good or a service, and we know that people wil...
Influencers have a tendency to live and die in the spotlight - public attention is central to their ...
On the fourth episode of the Julius Profiles podcast, we spoke to Dr. Ayelet Boussi and Lina Renzina...
Last week, Julius attended Social Media Week NYC at the Sheraton Times Square Hotel. We met some gre...
By the very nature of what they do, influencers expose a part of themselves to the world – their pas...
In the third episode of the Julius Profiles podcast, Michael Lamp, Senior Vice President of Social a...
The Julius “State of the Influencers 2019” report surveyed influencers from a variety of backgrounds...
Julius is excited to announce that we’ve become a Pinterest Partner. The partnership will offer our ...
A rising trend in influencer marketing is the use of nano influencers, or social media users with le...
In the second episode of the Julius Profiles podcast, we spoke to Krista Stucchio (@kstucchio) and H...
In the second episode of the Julius Profiles podcast, the hilarious Haley Uzelac and Krista Stucchio...
Julius’ Head of Strategic Partnerships, Karin Swanson, will be attending ANA’s Brand Masters Confere...
According to MusicWatch, 9 out of 10 social media users experience music on an app.
EVINS is a public relations and marketing communications agency that has utilized influencer marketi...
Finding the best influencer for your campaign can be tough work. Synchronizing their content, person...
Biossance creates skincare products that are effective, safe, and sustainable, without harming the e...
In the first episode of the brand new Julius Profiles podcast, we spoke to the wonderful Christie Ch...
In the first episode of the Julius Profiles podcast, the wonderful Christie Childers and Andy Kraut ...
Focusing on national social good campaigns, the Ad Council raises awareness for more than 40 social ...
Beauty is one of the leading categories for influencer marketing. In fact, according to a UK study, ...
Praytell is a full-service communications agency with a sterling reputation for PR, social, digital ...
Instagram has become synonymous with influencers. It’s by far the most popular social media platform...
Some of the most popular hashtags on Instagram are #travel, #wanderlust, and #adventure, and for goo...
Huge, a global experience and integrated marketing agency, knew it was destined for great things fro...
Influencer marketing has evolved significantly since its emergence a few years ago, and as with any ...
Influencer marketing owes much of its wave-making momentum to the persistent updates made by popular...
Key influencers are people who already capture the attention of a brand’s audience.
Influencer marketing is more than just a fad, it’s a legitimate marketing practice with serious weig...
As Director of Business Development for the Julius influencer marketing solution, I recently had the...
Though the average influencer partnership can appear informal, a business relationship of any kind n...
At the dawn of the viral age, when YouTube still had to compete with other services for views, the a...
The stereotype of influencer marketing is perfectly described by Urban Outfitter's 'Influencer' Hall...
For all the ways to market your brand with influencers, few are more intriguing than podcasts. Like ...
Like Joe Frazier and Muhammad Ali, Instagram and YouTube have long competed for the attention of you...
Though no definite beginning exists, influencer marketing came in to vogue only a few short years ag...
Gaming can be a mythical and sometimes inaccessible world, at least to the untrained eye. Streaming ...
On Aug. 2, Musical.ly's parent company, Bytedance, announced it was rolling the music video sharing ...
Instagram is far and away the most popular platform for influencers; between its business friendly U...
Over the past few years, influencer marketing has galvanized itself as a legitimate and effective ma...
The most valuable currency on the internet is neither dollars nor bitcoins; it's memes. Memes are th...
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