Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.
Featured Blog Post:
In the growing and evolving world of Influencer Marketing, marketers must not forget that working with influencers is all about building a relationship with partners and not just looking at them as another media spend. Relationship building is the backbone of the practice–it’s how you get the best work out of influencers–and as brands seek to advance their campaigns with more partners on more complex, diverse, and emerging platforms, it’s going to be paramount not leave these best practices behind in the year ahead. Read more.
Julius Product Spotlight:
Cause marketing is all about quality storytelling, and aligning with influencers that strongly believe in the same things your brand does is paramount to success. That’s why we’ve built out our Cause filter with thousands of tags so you can find the influencers that are the right fit. Combine the Cause filter with others to find partners that fit all of your campaigns' requirements. Check out this Help Center article to find out more.