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Julius product spotlight

Influencers are multifaceted individuals with more than one interest, no matter their niche. They have many different interests, hobbies, and passions: some more unexpected than others. Sometimes, it’s important to make sure that their other interests don’t clash with your brand’s values. For example, imagine that your brand makes clothing marketed to mothers, so you might want to find influencers who are interested in fashion, but not marijuana—in Julius, you can filter for just that! After you add the Fashion interest tag, click “Add Filter,” select the Interest filter, find the Function Box, toggle over to “None,” and search for “marijuana.” Click “Save,” and you’ll see this result. Take a look at this Help Center article to learn more about Influencer Tags, and how they can help you vet potential partners in a snap.