Julius Blog

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Content Marketing with IGC

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Stephen Elliott

Stephen Elliott

Posts by Stephen Elliott

Blog Influencer Marketing Platform

Three Ways to Drive Ecommerce Sales through Influencer Marketing

The ultimate goal of marketing is to drive revenue for a business, but too often, it's hard to direc...

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Blog

Parasocial Interactions: The Science of Influence

We know influencers can convince people to purchase a good or a service, and we know that people wil...

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Insights Blog

The Importance of Being Earnest: The Charles-Westbrook Feud

Influencers have a tendency to live and die in the spotlight - public attention is central to their ...

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Podcast

EP 04: The Power Of People with Dr. Ayelet Boussi and Lina Renzina

On the fourth episode of the Julius Profiles podcast, we spoke to Dr. Ayelet Boussi and Lina Renzina...

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Recap Blog

Influencer Marketing on Stage at Social Media Week NYC

Last week, Julius attended Social Media Week NYC at the Sheraton Times Square Hotel. We met some gre...

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Insights Blog

State of Influencers Report 2019 – Julius

By the very nature of what they do, influencers expose a part of themselves to the world – their pas...

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Podcast

EP 03: The PR Perspective feat. Michael Lamp and David Harrison

In the third episode of the Julius Profiles podcast, Michael Lamp, Senior Vice President of Social a...

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Recap Events

‘2019 State of the Influencers Report’ presented by Julius at SMW NY

The Julius “State of the Influencers 2019” report surveyed influencers from a variety of backgrounds...

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Press Partnerships

Julius Partners with Pinterest to Provide Brands with Influencer Metri...

Julius is excited to announce that we’ve become a Pinterest Partner. The partnership will offer our ...

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Featured Blog

Nano Influencers: A Deep-Dive into Who They Are and Why They Matter

A rising trend in influencer marketing is the use of nano influencers, or social media users with le...

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Insights Preview

New Podcast - Julius Profiles: Wearing Many Hats

In the second episode of the Julius Profiles podcast, we spoke to Krista Stucchio (@kstucchio) and H...

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Ranking Insights

14 Rising Music Influencers You Should Follow in 2019

According to MusicWatch, 9 out of 10 social media users experience music on an app.

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2023 Influencer Marketing Trends

With the influencer marketing industry growing from a $1.7 billion dollar industry in 2016 to $16.4...

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5 Ways to De-Risk Your Influencer Marketing Strategy

Brands now rely on influencer marketing more than ever, mainly because of its success rates and...

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Matters of Influence: Week of 2/28/2022

Influencer marketing news moves at the speed of social media. Every platform update, algorithm...

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