Julius Blog

Featured Ebook

Content Marketing with IGC

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Recap Blog

Advertising Week NYC: Learning, Networking, and Evolving

Last week, I attended Advertising Week NYC and found myself surrounded by some of the biggest movers...

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Blog

What Is an Influencer? Real Reach, Great Content, and Brand Affinity

A look at what sets successful creators apart from just anyone with a social handle

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Blog Roundup

Weekly Roundup: Week of 09/16/2019

Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...

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Blog

What Is Earned Media Value?

If you’ve spent any time in the world of influencer marketing, you’ve likely heard the term “earned ...

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Blog Roundup

Weekly Roundup: Week of 09/09/2019

Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak...

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Blog

What Five Years of Search Tells Us About Influencers

Influencer marketing has been around for centuries, yet Instagram – the leading social media platfor...

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Blog

Influencer-Generated Content: The Next Frontier for Content Marketers

As a content marketer, the challenge of launching and scaling programs across an ever-growing and co...

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Events Blog

Julius to Represent Influencer Marketing at Content Marketing World

This week, the Julius team will attend Content Marketing World 2019 in Cleveland, Ohio. The annual c...

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Blog

“Treat Yo’ Self” to a Better Life Through Influencers

Marketers know that influencer marketing doesn’t happen in a vacuum. For many influencers, it’s thei...

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Blog

Whose Job Is Influencer Marketing?

Ideas for how to structure your marketing team to take on influencer marketing:

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Blog

Demystifying Influencer Marketing: The New Face of Marketing

  If you’ve been on any form of social media in the past five years, you’ve likely encountered the w...

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Blog

A New Challenger Approaching: Ninja Leaves Twitch for Mixer

Content creators, otherwise known as influencers, are the lifeblood of social networks. Their videos...

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Webinar: Adapting Your Influencer Marketing Strategy for Today’s Climate

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Download the Deck

To access the slides of this webinar, click...

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Weekly Roundup: Week of 3/8/20

Influencer marketing news moves at the speed of social media. Every platform update, algorithm...

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Influence Live: Aligning, Adapting, and Amplifying

Influence Live Kicks Off

On Thursday, March 5th, marketers and influencers alike came together at...

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